Lisi Christofferson is Head of Research & Strategy in London for C|T Group, the consultancy firm founded by Sir Lynton Crosby, Mark Textor and Mark Fullbrook. During her tenure of almost a decade at the firm, Lisi has overseen a vast amount of values-based opinion research for politicians, political parties and corporate clients where understanding the perceptions of specific audiences has been key to developing campaign-winning messaging and strategy. Most recently, Lisi served as Head of Research for Boris Johnson’s 2019 General Election campaign. She brings a thorough working knowledge of all aspects of the quantitative and qualitative research process and is a member of the Market Research Society (MRS). She holds a BA with honours in Philosophy from the University of Pennsylvania and is commencing her Masters in Behavioural Science at the London School of Economics and Politics this year.
Lisi will be speaking on the panel about political realignment.